Sydney FC and Good Drinks Australia are proud to announce a major new partnership with San Miguel taking centre stage as the club’s Official Beer for the next two seasons.
San Miguel, with its rich heritage dating back to 1890, is the perfect match for Australia’s most successful football club and its big, bold, and iconic spirit.
This exciting collaboration unites two iconic brands and will see San Miguel given naming rights to the Sky Blues brand new podcast ‘We Are Sydney – The Sydney FC Podcast’ to be launched next week.
The new podcast will run over the course of Sydney FC’s A-Leagues 2025-26 seasons and will feature San Miguel branding and bespoke graphics.
San Miguel and Good Drinks Australia will also be involved in exclusive activations, digital engagement, and community initiatives throughout the two year deal.
It ensures they will be at the heart of every unforgettable Sydney FC moment activating Good Drinks Australia’s commitment to supporting local sport and fostering community spirit.
“We’re thrilled to bring San Miguel to Sydney FC Members and fans and be part of Australia’s most dynamic football community,” said Good Drinks Australia Head of Commercial Partnerships Dan Moraday.
“This partnership is about celebrating great football, great beer, and the vibrant culture that makes Sydney FC so unique.”
Commercial and Marketing General Manager Matt Pound said: “San Miguel is a global brand with a proud tradition, and we’re excited to welcome them as our Official Beer and We Are Sydney podcast presentation partner.”
“Our fans deserve the best, and this partnership delivers just that.”
Raise a glass of San Miguel Pale Pils or San Miguel Low Carb, back your team, and join us in celebrating the bold spirit of Sydney with San Miguel and Sydney FC!
