Sydney FC and Bank of Sydney are excited to announce a new commercial partnership.
Bank of Sydney is dedicated to forging strong relationships with customers and community groups looking for a personal, rewarding banking experience. The deal represents a major alignment with a sports club.
“It’s a great partnership between two proud Sydney institutions,” said Sydney FC Chief Executive Officer Danny Townsend.
“Sydney FC and Bank of Sydney have a shared focus on serving their people and their communities in Sydney, New South Wales and Australia. With our dual focus I can’t wait to see what we can achieve together in this space.”
Bank of Sydney Chief Executive Officer, Miltos Michaelas, is extremely happy to be joining the Sky Blue family.
“We’re really excited that our major sports partnership is with Australia’s most successful football club,” he said.
“Like Sydney FC, we’re committed to diversity, inclusiveness and supporting our customers. Our plan is to combine our efforts and ensure we are both serving our community to the best of our ability.”
“I can’t wait for the season and our work together to begin, and I’m looking forward to a great couple of years.”
Over the next two seasons, Bank of Sydney’s logo will appear on the front of the Sydney FC’s A-League shorts, they will be involved in home game activations and will provide a supportive digital presence to the Sydney FC audience.