Sydney FC has agreed to extend its partnership with the Australian British Chamber of Commerce, (ABCC) for a third year following a highly beneficial and successful 2025/26 season.
During last season’s partnership, the ABCC hosted their members at two of Sydney FC’s matchdays, giving members the opportunity to come together and network whilst watching the Sky Blues play.
Last season Sydney FC also hosted a highly successful pre-World Cup reception event, bringing together leading voices from the world of Football to examine what the World Cup means for the sport and the business surrounding it, with ex-Sky Blues’ players Alex Wilkinson and Jack Rodwell being amongst those who spoke.
The continued partnership will see the ABCC receive access to Sydney FC’s Business Club, The Collective by Sydney FC, being their new business networking and engagement platform, and access to attend all Sydney FC networking events.
An agreed number of tickets will be granted to the Sydney FC Arms pub hospitality which will offer at home matches, the ABCC will have access to Sydney FC’s broader business directory when required, and Sydney FC will provide a range of prizes, giveaways and competitions for ABCC events and campaigns.
To learn more about the ABCC and their mission, click here: The ABCC
Chief Commercial Officer Paul Wright regards the partnership with Sydney FC as one of great opportunities for ABCC’s Members, and is excited for yet another successful season to commence.
“We are delighted to continue the strong partnership between the Australian British Chamber of Commerce and Sydney FC for the third consecutive year,” Wright said.
“With Football being the National Sport of the UK, there is obviously some great alignment between us.
“So many of our Chamber Members have thoroughly enjoyed attending Sydney FC matches, experiencing the fantastic hospitality that they offer and meeting the team.
“It is a great opportunity for our Members to learn more about the wonderful history and success of Sydney FC and how this could benefit their companies through potential partnerships.
“We are all excited for the commencement of yet another successful and engaging season.”
The Sky Blues will benefit from continued member introductions from the ABCC supporting its commercial growth, while Sydney FC speakers will again feature at selected ABCC events.
Articles on Sydney FC’s growth in the sporting landscape will appear in the ABCC quarterly magazine promoting the Club’s domestic and international success in the sporting and business world.
The Sky Blues will also have branding on the ABCC website, access to tickets for a range of ABCC events, and access to ABCC communication channels with Sydney FC targeted messaging.
Sydney FC Commercial and Marketing General Manager Matt Pound looks forward to continuing this successful partnership with the ABCC, and developing the Sydney FC business club.
“The first year of our partnership with the ABCC proved highly successful, so I’m looking forward to further developing the working relationship between the ABCC and Sydney FC,” Pound said.
“There’s a large appetite for collaboration between the Sydney FC business club and those within the ABCC, with numerous partnership opportunities being developed through this collaboration.
“This ongoing partnership is very beneficial for both the Sydney FC business club and the ABCC, and I’m looking forward to future collaborations and continuing this relationship in our second year of partnership.”
Sydney FC is looking forward to further developing this partnership with the ABCC, and anticipate yet another highly successful and beneficial year working with them.
